central coast dmv certified car dealer license training

dmv requires a training class to take your car dealer license examination

dmv requires you pass a 40 question exam to submit your car dealer license application

we teach the required dmv license certification class in more places than anyone else

find out why our competition struggles to match our offer

could it be better value??

could it be better pricing??

could it be our dedication to customer service??

we like to think it is all three

visit our website to see our entire class schedule

http://gotplates.com/

joseph is our car dealer license instructor on the central coast

415-730-3131

we have a classes in aptos, salinas, san luis obisbo and santa barbara every month

http://gotplates.com/cities.php?city=Aptos

http://gotplates.com/cities.php?city=Salinas

http://gotplates.com/cities.php?city=San%20Luis%20Obisbo

http://gotplates.com/cities.php?city=Santa%20Barbara

good luck with getting your car dealer license

wholesale 10k car dealer bond

+++

Sony at Unipoint Insurance Services

has been selling car dealer bonds

for almost 20 years

714-677-0843

+++

dealerbond

+++

we call the car dealer bond

your pot of gold for the california dmv

it protects the government against

unpaid sales taxes

unpaid dmv registration fees

and any order by a judge for repayment

+++

bondpotofgold

+++

the car dealer bond is based on an annual premium

and the credit-worthy-ness of the car dealer

10k wholesale only bond is about $ 300. per year

50k retail bond is about $ 800 per year

with excellent credit

+++

call sony today for an instant car dealer bond quote

714-677-0843

+++

gotplates

+++

call us today if you need car dealer education

dmv certified since 1998

@gotplates

#realcardealerschool

800-901-5950

+++

redstar

get your car dealer license plates from gotplates.com

DMV dealer plate use from the california code of regulations

BARCLAYS OFFICIAL CALIFORNIA CODE OF REGULATIONS
TITLE 13. MOTOR VEHICLES
DIVISION 1. DEPARTMENT OF MOTOR VEHICLES
CHAPTER 1. DEPARTMENT OF MOTOR VEHICLES
ARTICLE 3.3. SPECIAL PLATES

This database is current through 5/16/14

§ 201.00. Use of Special Plates Issued to a

Dealer, Manufacturer, Remanufacturer, or Distributor.

(a) Special plates referenced in this section may only be used on vehicles that a dealer, manufacturer, remanufacturer, or distributor owns or lawfully possesses.

(b) The following individuals may operate a vehicle with special plates for any purpose:

(1) An individual who is the sole owner, a general partner, a manager of a limited liability company, or a corporate officer or director of a dealer, manufacturer, remanufacturer, or distributor, provided that individual is actively engaged in the management and control of the business operations of the dealer, manufacturer, remanufacturer, or distributor;

(2) A general manager, or business manager, or sales manager who is actively engaged in the management and control of the business operations of the dealer, manufacturer, remanufacturer, or distributor when no other individual meets the criteria in (1) above;

(3) An individual employed by a manufacturer or distributor and licensed as a representative.

(c) Any licensed driver may operate a vehicle with special plates for any purpose if an individual identified in section (b) is also in the vehicle.

(1) An unaccompanied licensed driver, who regularly resides in the immediate household of an individual identified in section (b), may operate a vehicle with special plates solely to pick up or drop off that individual.

(d) A licensed driver who is an employee of a dealer, manufacturer, remanufacturer or distributor may drive a vehicle with special plates when that employee is acting within the course and scope of his or her employment.

(e) Any licensed driver may operate a vehicle with dealer, manufacturer, remanufacturer, or distributor special plates for special event purposes if the operator carries a letter of authorization from the licensee identifying the vehicle, duration, and location of operation, and person(s) authorized to operate the vehicle.

(f) Any licensed driver, who is a prospective buyer or lessee, may test drive a vehicle with special plates for up to seven days.

(1) A salesperson is not required to be present.

(2) If a salesperson is not present, the operator must carry a letter of authorization from the licensee identifying the vehicle, duration, and person(s) authorized to operate the vehicle.

(g) Employees of a commercial vehicle dealer, manufacturer, remanufacturer, or distributor who must operate a commercial vehicle in the course of their employment, may take a commercial drive test in a commercial vehicle displaying dealer, manufacturer, remanufacturer, or distributor special plates.

(h) A trailer, displaying special plates, may be towed by a vehicle with Vehicle Code authority to operate on the highways.

(i) Any use of special plates issued to a dealer, manufacturer, remanufacturer, or distributor except as specified is prohibited.

Note: Authority cited:

Section 1651, Vehicle Code.

Reference:

Sections 11714, 11715 and 11716, Vehicle Code.

+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++

To subscribe to the e-mail alert service logon to www.emailalert.dmv.ca.gov/subscriptions.asp.

This page contains detailed instructions on how to subscribe.
The Industry Tools Home Page located at

http://www.dmv.ca.gov/vr/dealer_regservice.htm

provides convenient access to information and links that are pertinent to the vehicle registration industry.

++++++++++++++++++++++++++++++++

certified dmv dealer education

we make it simple for you

 

800-901-5950

gotplates.com
redflagclass.com
autogodfather.com
dmvinspector.com
dmvinvestigations.com

dealer plate use restrictions

we are often asked

by our students and by law enforcement

what are the dealer plate use restrictions ???

dealer plate use is an extention of the car dealer’s tax free status

this exemption is controlled by the state board of equalization

with the issuance of a sellers permit

basically

car dealer license owners can use the plate on ANY inventory vehicle 24/7

for business and / or personal use

such personal use requires the payment of a small monthly USE tax

+++

managers and salespersons are restricted to business use only

between the hours of 8am thru 6pm

+++

household family members are restricted to business use only

between the hours of 8am thru 6pm

+++

test drives are allowed to licensed drivers for up to 7 days

with a letter of permission from the car dealer license holder

11580 applies if you collect the potential buyers insurance card

+++

all dealers must carry used car dealer insurance

when operating inventory on car dealer license plates

+++

gotplates.com

we make it simple for you

800-901-5950

+++

 

 

 

consider these advantages to having a car dealer license

 
  • Getting into dealer-only auctions
  • Buying vehicles at wholesale dealer prices
  • Buying vehicles with auction company financing
  • Paying no sales tax on your vehicle purchases
  • Paying no registration fees on your vehicle purchases
  • Using dealer plates to drive your vehicles without registering them
  • Making money doing what you enjoy
  • Writing off your expenses
  • Doing it part time or work it into full time
  • Saving significant money buying vehicles for yourself, friends and family
  • Selling locally, or exporting to other countries
  • Buying at the auctions and selling on Craigslist, E-Bay, or your own website
  • Brokering vehicles with none of your own money invested
  • Not getting caught selling without a license and being barred from getting a license in the future.
  • Driving around in great vehicles and then selling them at a profit.

 

visit us at gotplates.com

800-901-5950

we make it easy

car dealer license checklist from gotplates.com

DMV Car Dealer Licensing Checklist

+++++
The process can be broken down into three steps:
Dealer Class, Practice Exam & Certificate
Getting your bond & submitting an Application
Final location inspection by your DMV Inspector

+++++
Here is a list of everything:
· Dealer Education School, Call TriStar Motors
800 – 901 – 5950 and to attend obtain your Certificate.
· Register On-Line at www.gotplates.com

+++++
Everyone must take the New Dealer Class,
http://www.dmv.ca.gov/pubs/vctop/d05/vc11704_5.htm

· Obtain the DMV Inspector’s number for your area and
leave a message to schedule the examination.
The DMV website @ www.dmv.ca.gov

+++++
Then from the dmv website, www.dmv.ca.gov,

the student must find the:
list of DMV inspectors,
http://www.dmv.ca.gov/fo/inspector_office.htm
application for dealers license,
http://www.dmv.ca.gov/vehindustry/ol/forms/vehicledealer.htm
list of registration forms,
http://www.dmv.ca.gov/forms/formsreg.htm

+++++

· Pay $ 16. and pass the DMV exam.

When you have studied and are prepared for the
DMV dealer examination the student will make an
appointment with the DMV Inspector.

The student will
need to take their:
CA photo ID & TriStar issued DMV Certificate of Completion.
The DMV dealer test is 30 minutes long, 40 questions,
multiple choice.
The student must get 28 correct out of 40, 70%, and
three chances are allowed on one certificate.
If the student does not pass, TriStar supplemental
training is always FREE.
If the student fails the test three times, TriStar will
make a full refund.

+++++
· Choose the Name, Location and Type of dealership.
Once the testing is complete the student begins to
build the business.

+++++
Every dealer needs to choose a name of the
dealership and a location.

+++++
Every dealer MUST have an office.

+++++
Every dealer needs to choose the type of dealership
and vehicle type with endorsements.
Dealer types: Retail or Wholesale Only
( Retail includes Wholesale )
Vehicle Types: A/C cars and trucks
M/C motorcycles
ATV all terrain vehicles
MH motorhome
Rec T recreational trailer
Trl trailer
SM snowmobile

+++++
Endorsements: AutoBroker

+++++
· Obtain the Zoning Verification Letter.
Every dealer must have their location zoning
approved, using the proper DMV form, by the local
planning authority for the office location.
The proper zoning
form:

http://www.dmv.ca.gov/forms/ol/ol902.pdf

+++++
· File a Fictitious Name Statement with the county clerk
and have it published in a local paper.
The dealer must file a Fictitious Name Statement with
the county clerk of jurisdiction for the office location.
A list of California county websites:
http://www.csac.counties.org/default.asp?id=7·

+++++

Obtain a Surety Bond in the amount of $ 50,000.
Wholesale & less than 25 cars/ year then $ 10,000.
The surety bond is a promise by the dealer to honor
all obligations on behalf of the dealership, including
DMV fees and penalties, State sales tax and a
judgment by any court against the dealership.
Cash, Savings or a Bond may be posted.
Your credit report will set the Bond Premium
Some credit scores will require collateral.
The DMV form needed to submit your bond:
http://www.dmv.ca.gov/forms/ol/ol25.htm
If less than 25 cars per year & wholesale only:
http://www.dmv.ca.gov/forms/ol/ol25b.pdf

+++++
· Obtain a Business License
The city or county issuing the zoning permission letter
will usually require a business license.
· Obtain a Live Scan Fingerprint Card.
To obtain a location check:

http://ag.ca.gov/fingerprints/publications/contact.php

DMV Live Scan information:
http://www.dmv.ca.gov/vehindustry/ol/livescan.htm
DMV Sample Live Scan Form
http://dmv.ca.gov/forms/ol/dmv8016.pdf

+++++

Obtain a Board of Equalization Seller’s Permit.
To obtain a location of a field office:
http://www.boe.ca.gov/info/phone.htm
Board Information on Registration:
http://www.boe.ca.gov/info/reg.htm#sales
Application Form:
http://www.boe.ca.gov/pdf/boe400spa.pdf

+++++
· Complete the Application and have someone read it
over for you to look for errors and omissions.

Ask your
DMV Inspector if you can FAX it in for review.
· Call the DMV Inspector and submit the Application with
your Bond Declaration Form. You must have a Bond in
place to submit your application. If you wish to be
considered for a temporary license, you must have all
photos completed as well.
list of DMV inspectors,
http://www.dmv.ca.gov/fo/inspector_office.htm
DMV photo requirements:
http://dmv.ca.gov/vehindustry/ol/photoreq.htm

+++++
Generally you will need:
11 photos for retail
8 for wholesale, 9 for wholesale with a broker endorsement

 They are:

1 Building photo
2 Outside sign photo ®
3 Display area photo ®
4 Office
5 Business License posting photo
6 Resale Permit posting photo
7 Telephone
8 Interior Signs ®
9 Locked Cabinet
10 Checkbook
11 Dealer Book

+++++
· Build your office before you contact the DMV Inspector
for final inspection and clearance.

+++++
· Obtain a phone and have a phone line installed in the
name of the dealership, including a 411 listing.

+++++
· If retail, Obtain and install exterior signs.
One sign if sole user of the location.
Multiple signs if mixed use at the location.

+++++
· If retail, Install the three Office Signs provided by TriStar

The No Cooling Off Period Notice to Public

The Inspection of Vehicle Notice to Public

Car Buyer Bill of Rights Disclosure

+++++

 Create a locked cabinet, desk drawer, file cabinet or safe to store DMV report of sale forms.

+++++

· Open a Bank Account in the name of the dealership.

+++++
· Label a thick 3 ring binder as your dealer book.

This book will hold for all updates sent by the DMV, all ROS
forms you might have to void & your broker log. ·

For registration forms write to:
DMV Forms Office
P.O. Box 932242, Sacramento,CA, 94232
Use the list of forms from the DMV website & add the
REG 262 to the list.
list of registration forms,
http://www.dmv.ca.gov/forms/formsreg.htm
Draft a letter on your dealer letterhead including a
copy of your DMV certificate of completion requesting
25 of each listed form.
These forms are sent at no charge.

+++++
· Contact for forms & disclosures.
Their website for dealer forms:
http://licenseframegirl.com

+++++
The four forms needed:

+++++
conditional sales contract CA553
English copy, 4 per set, latest version
Spanish Copy, 1 per set, latest version

+++++
as-is no warranty for Federal Buyers Guide, 327D
English copy, latest version
Spanish Copy, latest version

+++++

car buyer bill of rights option form
English copy, latest version
Spanish Copy,latest version

+++++

Not for Sale Sticker

+++++

· Create & have ready photos of your setup.
Instruction on photos @
http://www.dmv.ca.gov/vehindustry/ol/photoreq.htm

+++++
· Final inspection follows in 90 – 120 days following
clearance from Sacramento.
The DMV Inspector will call you for an inspection appointment.
· When you pass inspection you will receive your:
dealer number
wall license
car dealer license special plates
report of sale forms, for your type of license.

+++++

good luck

Joseph

gotplates.com

800-901-5950

thanks

does @beepi really think the dmv will look the other way on rogue used car dealer violations ??

beepi is a new used car dealer model

and using their wealthy uber backers combined with disruptive technology

they are attempting to change the current used car automotive sales industry

their rogue actions and blatant violation of the basic car dealer rules

have made dmv officials at the highest levels take notice

+++

the biggest problem with disruptive technology

and the used car automotive sales industry

is a nearly 100 year tradition of the government

building strong consumer protections into the law

which beepi and crew, with arrogance has chosen to bypass

+++

here are a few of the basic flaws with the beepi.com model

+++

their los altos location is unlicensed

their santa cruz location is virtually empty and not a working retail location as licensed by the dmv

their consignment agreement does not comply with current california dmv regulations

+++

the glaring omission of a federal buyers guide posted on each vehicle offered for sale

could merit a $16k fine per vehicle sold if so ordered by the DMV or the FTC

this violation alone could derail beepi.com and its disruptive technology model

+++

none of the vehicles advertised on the beepi.com website have buyers guides posted

a buyers guide must be posted on every vehicle offered for sale by licensed dealers

the offering of any used vehicle requires a current smog, safety check and vehicle history report

BEFORE the car is offered for sale

the division 12 safety check must be conducted at arms length from the dealership

by a licensed mechanic, and at last check beepi.com and carsavvy inc do not have a current BAR license

+++

current advertising rules require the posting of a license plate or the last 6 of the VIN on each ad

current advertising rules require the posting of each ad at the dealers licensed location

current advertising rules prohibit the black friday and cyber monday offers made by beepi.com

+++

current dmv rules only allow deliveries by licensed autobrokers of brokered vehicles

beepi.com is the apparent licensed dealer of record

and does not have a current autobroker endorsement on their license

the beepi.com disruptive technology model bypasses the licensed location entirely

and makes delivery to the customer bypassing significant notice postings required in each dealership

+++

beepi.com advertises certified used cars using an

improper certified vehicle designation

as per the car buyer bill of rights enacted in july 2006

+++

as the premier provider of car dealer education in california

we believe it is paramount for a $65M used car dealer startup

to adhere to the same rules and regulations imposed on every other car dealer

+++

giving allowances to the wealth or arrogance of beepi.com

and their disruptive technology model

is a slap in the face

to every law abiding car dealer we have ever taught

and really sets the stage for total chaos for the dmv licensing folks

+++

im sure there will be more to follow on the beepi.com story

+++

gotplates

+++

gotplates.com

dmv certified car dealer education

800-901-5950

 

disruptive technology versus consumer protection for used car sales at beepi

beepi is a new used car dealer model

and using their wealthy uber backers combined with disruptive technology

they are attempting to change the current used car automotive sales industry

their rogue actions and blatant violation of the basic car dealer rules

have made dmv officials at the highest levels take notice

+++

the biggest problem with disruptive technology

and the used car automotive sales industry

is a nearly 100 year tradition of the government

building strong consumer protections into the law

which beepi and crew, with arrogance has chosen to bypass

+++

here are a few of the basic flaws with the beepi.com model

+++

their los altos location is unlicensed

their santa cruz location is virtually empty and not a working retail location as licensed by the dmv

their consignment agreement does not comply with current california dmv regulations

+++

the glaring omission of a federal buyers guide posted on each vehicle offered for sale

could merit a $16k fine per vehicle sold if so ordered by the DMV or the FTC

this violation alone could derail beepi.com and its disruptive technology model

+++

none of the vehicles advertised on the beepi.com website have buyers guides posted

a buyers guide must be posted on every vehicle offered for sale by licensed dealers

the offering of any used vehicle requires a current smog, safety check and vehicle history report

BEFORE the car is offered for sale

the division 12 safety check must be conducted at arms length from the dealership

by a licensed mechanic, and at last check beepi.com and carsavvy inc do not have a current BAR license

+++

current advertising rules require the posting of a license plate or the last 6 of the VIN on each ad

current advertising rules require the posting of each ad at the dealers licensed location

current advertising rules prohibit the black friday and cyber monday offers made by beepi.com

+++

current dmv rules only allow deliveries by licensed autobrokers of brokered vehicles

beepi.com is the apparent licensed dealer of record

and does not have a current autobroker endorsement on their license

the beepi.com disruptive technology model bypasses the licensed location entirely

and makes delivery to the customer bypassing significant notice postings required in each dealership

+++

beepi.com advertises certified used cars using an

improper certified vehicle designation

as per the car buyer bill of rights enacted in july 2006

+++

as the premier provider of car dealer education in california

we believe it is paramount for a $65M used car dealer startup

to adhere to the same rules and regulations imposed on every other car dealer

+++

giving allowances to the wealth or arrogance of beepi.com

and their disruptive technology model

is a slap in the face

to every law abiding car dealer we have ever taught

and really sets the stage for total chaos for the dmv licensing folks

+++

im sure there will be more to follow on the beepi.com story

+++

gotplates

+++

gotplates.com

dmv certified car dealer education

800-901-5950

 

does your car dealer school instructor hold a car dealer license ???

car dealers have to comply with lots of rules and regulations

take a look at the DMV Car Dealer Handbook

when building your car dealer license

look for a car dealer school with broad industry experience

a current retail sales license

and solid teaching skills

ONLY ONE CAR DEALER SCHOOL HITS ALL THE MARKS

gotplates.com

retired POST certified police trainers

current active retail car dealer with a broker endorsement

16 years of car dealer experience

the only actual #realcardealer school

got1

we actually sell cars

get your car dealer license plates

get your car dealer auction access

get your car dealer license

quickly and easily

800-901-5950

#realcardealerschool

redstar

what is used car dealer insurance ???

WE MAKE IT SIMPLE FOR YOU

TO GET LICENSED, BONDED AND INSURED

garagekeeperliability.com

EZDEALERINSURANCE.COM

+++++

all licensed car dealers must maintain

used car dealer insurance

and dealer license plates

to operate their vehicles on the roadway

+++++

most car dealers offer test drives to potential customers

if the car dealer secures a copy of the prospective buyers

drivers license and insurance card

for an existing vehicle

and

issues a letter of permission

to the prospective buyer

( such test drive is legal for up to 7 days )

11580 of the insurance code goes into effect

( the buyers insurance is now covering the dealers vehicle )

+++++

get car dealer license plates from the #realcardealerschool

our list of competitors is long

DMV Certified Car Dealer Class Providers

some are semi-retired from the DMV

some are lawyers looking for car dealer clients

some are insurance agents looking to write garage keeper policies

some are bond agents offering the lowest priced car dealer bond prices

redstar

+++

BUT ALWAYS REMEMBER

the only school on the list with a real retail car dealer license

selling cars to the public

and brokering clients to other dealers

not selling anything but compliance and education

is the #realcardealerschool

TriStar Motors LLC

got1

+++

founded by three retired

SFPD training officers in 1998

raising money for the family of Officer Tom Kracke ( SFPD )

+++

if you want to build a good foundation

and not be fast talked by a group of folks

who has never done what you are trying to do

come to the leader in california car dealer education

we are not the cheapest or the streamlined car dealer class

we are the only #realcardealerschool in california

find out if owning a car dealer license is right for you

+++

gotplates.com

we offer more classes in more locations

than all of our competition combined

#realcardealerschool

register-today

800-901-5950

is carfax like kleenex ???

KIRKLAND, WA, August 13, 2012 /24-7PressRelease/ — For decades, one company has dominated the vehicle history market: CARFAX. With few alternatives available for vehicle history reports, CARFAX gets away with charging as much as $34.99 for a single vehicle history report.

“I just needed to prove that a car I was selling had a clean history, so I scoured the web for a ‘free vehicle history report'”, explains David Wu, “Unfortunately, there was no such thing as free vehicle history, and I felt ripped off when I resorted to paying $30 for a basic report.” After this experience, Wu went on to found VinAudit.com– a vehicle history reporting service offering a radically lower-cost alternative to CARFAX.

Since VinAudit.com’s initial release in early 2012, the service has served thousands of consumers over the Internet in addition to having with a rapidly growing presence in the automotive industry. VinAudit.com and partners of VinAudit.com served as one of the main alternatives to CARFAX providing an approved compliance solution with this new requirement that took effect on July 1st, 2012.

Assembly Bill 1215 required California car dealers to properly disclose vehicle history information before their customers purchase a car. Seeking a low-cost compliance solution, over 500 used car dealers in California have chosen VinAudit.com as their exclusive source for vehicle history reports.

“We’re just getting started,” Wu says optimistically, “One day, vehicle history may even become free.”

VinAudit.com is an approved provider and partner of NMVTIS, a US federal database wherein state DMVs, insurance carriers, junk and salvage sites with other record providers are mandated to report to. The company provides instant Vehicle History Reports that is sent to your email, can be downloaded as PDF file and can be printed. Moreover, they also offer Dealers Program and Resellers Program to the Automotive Industry with great benefits and simple set up. VinAudit.com’s mission is to make Vehicle History for free!

san diego dmv certified car dealer license training

dmv requires a training class to take your car dealer license examination

dmv requires you pass a 40 question exam to submit your car dealer license application

we teach the required dmv license certification class in more places than anyone else

find out why our competition struggles to match our offer

could it be better value??

could it be better pricing??

could it be our dedication to customer service??

we like to think it is all three

visit our website to see our entire class schedule

http://gotplates.com/

joseph is our car dealer license instructor in san diego

858-922-8156

we have a class in san diego every friday

http://gotplates.com/cities.php?city=Del%20Mar

http://gotplates.com/cities.php?city=San%20Diego

good luck with getting your car dealer license

wholesale dealers can acquire car dealer plates

should you not get the best training possible

when applying for your car dealer license??

we suggest you invest in our training

the only #realcardealerschool

whose instructors are actually

real licensed retail car dealers

redstar

established in 1998

we teach car dealer school

in 39 california locations

find out why we are the #1cardealerschool

gotplates.com

800-901-5950

register-today

good car dealer education really does make a difference

from sacramento to san diego

get licensed within 30 days

with gotplates.com

got1

will dmv really allow beepi to violate the dmv rulebook ??

By, Krunal Barabde

As we are approaching the middle of the Fall 2014 semester, most of the MBA students who will be completing their basic credits at the end of current semester are remembering Hamlet’s opening phrase “to be or not to be” shall we opt for graduation in December 2014 or extend to May 2015, because most of the International students are still in job search mode.

However, some students have different dreams such as Alejandro Resnik a 31 year old Argentinean, an MBA from MIT Sloan School of Management 2013 batch, has completed Engineering from ITBA (Argentina) and Owen Savir not much known about him except an important fact that he is a Stanford MBA 2013 batch. On April 15 2014 in Silicon Valley Bay Area together, they launched a startup called ‘Beepi’. Beepi provides end-to-end services in car selling and buying business and connects buyers and sellers of cars[i]  using Peer-to-Peer (P2P) online platform.

The inception of idea came when Alejandro and his wife bought a Jeep and later were in disagreement with their decision[ii] Alejandro spoke about this problem to his angel investor friend Fabrice Grinda, who later introduced him Owen Savir.  Both calibrated that if “internet of everything is changing everything” then why not car buying and selling. This led the seed for Beepi’s business model.

Beepi starts the work right by inspecting & certifying car by a Beepi inspector, taking & uploading photos, and listing the car on the website from the sellers point. A buyer has to check the listings on the website, select car of his choice and make payment (Complete Paperwork including DMV Registration, Car Wash and Wax, Full Gas Tank, Delivery charges), and the car will be delivered to the doorstep. Beepi provides guarantee to both buyer and seller; for seller the car will be sold in 30 days and for buyer 10-day money back guarantee. Additionally, Beepi provides 3 months/3000 mile full service and warranty parts[iii].

Beepi, provides convenient options of financing (Loan), bitcoin payment, and reserve the car for 48 hours by placing some deposit amount, if doesn’t want to buy the car after 48 hours deposit will be refunded. Beepi identifies important questions in the purview of a buyer and has all the answers, before one can proceed to purchase. The websites lists complete history of the vehicle in the form of Auto Check Printable report, which includes all details of the vehicle such as odometer readings, accident check, title and problem check, Vin Number. The price listed includes all the services so there are no hidden charges; to improve transparency Beepi connects you to edmounds.com to verify market rate for the same car. Beepi also provides detailed external inspection reports of dents and bruises on the car body making it easy for a user to imagine the real picture of the car.

Since Beepi is in a service based industry it has clear emphasis on customer intimacy. In order to build customer relationship and answer all possible doubts of the buyers Beepi introduces ‘Beepi Inspector’. Additionally they provide online chat and call help. Since, it is new way of services offered in the industry, Beepi is making conscious efforts to educate their customers, by providing an option of learning more on the website and provide testimonials, backseat blog where owners explain the business model in a subtle way. Beepi also has a young and diverse team, and emphasizes the importance of front line Beepi inspectors who are the first form of interaction with clients.

Courtesy: https://www.facebook.com/beepihq/photos/a.508437672576411.1073741826.507463632673815/668766273210216/?type=1&theater

Beepi’s marketing strategy is very clear ‘to change the car buying and selling experience’. Make car buying selling simple, fast and fun experience end to end[iv]. Beepi provides convenience, transparency and hedges the risk in the market. At present Beepi’s target market are millennials  in age of 20’s and 30’s in California Bay Area and with Beepi Prime they have expanded market to 140 cities in Nevada, Arizona, and Oregon[v]. Beepi Prime charges $999 for delivering the vehicle in 5 days to door step, using their own transportation system which charges lower than market rate.

Beepi’s team has put considerable efforts on brand building and has featured on most of the important news channels and news website to create awareness amongst users; they are creating awareness through social media (FB,Twitter and Linkedin). However, so far their reach has been considering the number of followers on the social media. Beepi differentiates itself from competitors on price, assurance, convenience, and end-to-end services; Beepi’s main competitors are traditional car dealers and craigslist.

In a location (Bay Area) where startups are like popcorns, securing funding can be a challenge, but Alejandro must have had advantage in securing funding because of his experience of working as an angel investor with Fabrice Grinda (Co-Founder of OLX). Beepi Secured $5M Series A Funding in April 2014(Is the first significant funding in silicon valley model of startup-name refers to class of preferred stock sold to the investors for their investment[vi])from investors including Redpoint Ventures, Silicon Valley bank, Jose Marin, Rick Boyle, Fabrice Grinda, Tina Sharkey and Jeff Brody. Beepi has recently raised $60M in funding from Venture Capital firms that have also invested in Uber[vii]. This funding will help Beepi to go mobile and increasing its reach to its target customer and improving on the quotient of fun on buying and selling cars on-line. Beepi is today valued at $200M starting just 6 months back[viii].

If Beepi gives everything, how does it make money to be valued so high? Here is the answer – Beepi makes approx 9% on each transaction, which 80% less than traditional dealer charges. Beepi saves cost on overheads such as administrative costs, space and human resources. From April to September 2014 Beepi had achieved revenue run rate of $10M.

SWOT Analysis of Beepi

 

Courtesy: Krunal Barabde

Views of T-Birds on the Startup:

Adriano Caccamo: “I’d love to see some video reference of people that used their services on their website. There should be a video showing very closely all particulars of the cars on sale, but there are only pictures from a little far. I’d sell a car through them! I’d buy only if they offer some guarantees and if I can test it before buying it. Great Idea”

Abhijeet Joshi: “Questions their financial growth in the market which is very price sensitive. However, endorses their guarantee-based policy as very useful in consumer perspective”

Scott Grindle: “Beepi.com demonstrates both a clear service gap in a homogeneous market space and an ingeniously simple repositioning strategy. The question is, can they really change consumer habits; will they convince people to buy a car without seeing/driving it first? “

Jakub Marciniak: “I believe that the business model yields a lot of costs that need to be amortized by volume (e.g. the technicians need to be paid and motivated to be accurate in their evaluation of a car). The largest challenge in my opinion is to reach a critical mass that trusts the business model of buying a car without a test drive. Trust is the main part of a business. I analyzed the website and I am not clear about certain pitfalls that could backfire (e.g. what is “damage”? How is mileage handled if you drive over 1,000 miles in 10 days? …)

If you go to a used car dealer – do you trust him/her immediately?

Now imagine that you don’t even touch the car. Would you buy it?

Transparency in marketing is key to Beepi’s success. Good press is crucial. Leaks in the business processes are deadly.

 

I understand that the huge advantage is that cars can be bought, sold and shipped all over the US in little time and that the concept is portable and thus, globally applicable. But I am skeptical by nature because the amounts that are transferred are vital to some people (buying or selling a car is a major decision compared to buying or selling a new phone).

 

I would like to know more about how the technicians are selected, a general deconstruction of the fees that are applicable (and WHEN they occur!), a calculated example of a transaction (from seller to buyer and how Beepi makes money) and reviews from trusted sources”

 

If Beepi is successful, it will endorse the fact that “internet of everything is changing everything” so is customer purchase behavior. We would like to see more inspired business ideas and entrepreneurship initiatives, which will truly change the business in future.

 

 

 

Disclaimer: The article represents writer’s personal views and no affiliation with Das Tor any assumptions are based on the educated guess.



[i] http://en.wikipedia.org/wiki/Beepi

[ii] http://en.wikipedia.org/wiki/Beepi

[iii] http://startupbeat.com/2014/04/29/beepi-qa-id3769/

[iv] http://startupbeat.com/2014/04/29/beepi-qa-id3769/

[v] http://techcrunch.com/2014/09/05/beepi-prime/

[vi] http://en.wikipedia.org/wiki/Series_A_round

[vii] http://online.wsj.com/articles/beepi-raises-60-million-to-sell-used-cars-to-smartphone-generation-1412738102

[viii] http://online.wsj.com/articles/beepi-raises-60-million-to-sell-used-cars-to-smartphone-generation-1412738102

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X Online Auto Dealer Ed
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